“Best practices for selling CBD and incorporating it into your practice for patients Nearly a third of all people use CBD products and tend to prefer non-traditional therapies that are becoming more mainstream such as chiropractic. When considering selling CBD, as you see patients you have a great way to introduce them to CBD therapy and guide them to results that will reduce their pain and bring them back to health as soon as possible.
CBD origins and why quality matters
Cannabidiol is a single component of the cannabis plant widely known to have pain-relieving and other health benefits. It is one of over 80 cannabinoids that help reduce anxiety and inflammation.
The chemicals within the cannabis plants, particularly CBD, stimulate the endocannabinoid system, endogenous lipid-based retrograde neurotransmitters binding to cannabinoid receptors, expressed throughout the central (CB1) and peripheral nervous system (CB2). CBD doesn’t appear to bind to these receptors but seems to work by preventing the breakdown of the natural endocannabinoids anandamide (AEA) and 2-arachidonoylglyerol (2-AG).
The cannabis plant contains over 400 cannabinoids, terpenes, flavonoids, lipids, and the most famous cannabinoid: delta-9-tetrahydrocannabinol (THC). Most cannabinoids do not produce as strong or effective an interaction with the endocannabinoid system as CBD, and CBD has no hallucinogenic effect.
The other potent chemical within the cannabis plant is THC, which is the hallucinogenic component and still illegal. Fortunately, strains of the cannabis plant that are commercially and legally farmed for CBD contain low levels of to zero THC…”
